Web development
Modern sites and applications built to remain useful after launch.
Next.js, React, TypeScript, WordPress and custom development—shaped around the actual business and the people who will maintain it.
Senior Web Developer. Designer. Problem Solver.
I build websites that look better, work better, and make life easier for the people using them.
Portrait
to come
BernieUhden
Design × Development × Experience
I’ve never fit neatly into one box.
That’s become one of my greatest strengths.
I started my career as a designer and gradually became the person who wanted to understand everything happening behind the design, too.
That curiosity became a career spanning visual design, frontend development, WordPress, PHP, UX, infrastructure, performance and modern React development.
I like solving problems and making things better.
01Expertise
Design and development belong together.
The tools matter. The judgment connecting them matters more.
Digital design & UX
Visual judgment that stays present in every technical decision.
Typography, hierarchy, responsive behavior, accessibility and interaction design informed by a career that began on the design side.
WordPress engineering
Far beyond page building.
Custom PHP, APIs, structured content, dynamic templates, integrations and large multi-site environments that need to make sense.
Performance & reliability
Fast, predictable websites are better experiences.
Audits, caching, Cloudflare, hosting, security and methodical troubleshooting—focused on real-world behavior rather than vanity scores.
02Featured work
One source of truth. Five websites.
A location widget became a more useful system for an entire collection of websites.
Centralized multi-site location platform
Update a location once. Reflect it everywhere.
Instead of maintaining separate records on every website, I built a shared location application powered by a Google Sheet and an interactive OpenStreetMap interface.
The application can be embedded wherever it is needed, keeping five websites synchronized without repeating the same content work.
Read the case study05
websites sharing a single location system
01Google Sheetone editable source
02Central datanormalized and shared
03Map applicationcustom OpenStreetMap UI
04Reusable embedone interface, anywhere
05Five websitesupdated together
03Selected work
A handful of problems worth solving.
Less screenshot theater. More context, thinking and outcomes.
01
WordPress · Content systems
Scalable location publishing
A system designed for the next update, not only the launch.
02Performance · Infrastructure
Website performance & reliability
Faster, steadier and easier to maintain.
03Next.js · Personal platform
This portfolio, built as a system
The portfolio itself becomes evidence of the approach.
A working philosophy
Performance is design.
A fast interface respects someone’s time.
A clear interface respects their attention.
A maintainable system respects whoever works on it next.
04How I work
Experience changes how you approach problems.
The smartest solution usually isn’t the most complicated one.
Stay curious.
Twenty-six years of experience should mean twenty-six years of context—not twenty-six years of doing things the same way.
Understand the problem first.
Writing code is often the easy part. The valuable work is discovering what actually needs to be solved.
Keep things understandable.
Technical sophistication does not require unnecessary complexity. Good systems should make sense to the next person.
Stay calm when something breaks.
Websites break. APIs fail. Methodical thinking is more useful than panic, especially when the stakes are real.
26
years
on the web
And still learning
Experience without calcification.
I’ve worked as a designer, art director, multimedia designer and web developer across agencies, established organizations and internal creative teams.
Technologies have come and gone. The fundamentals haven’t changed nearly as much: communicate clearly, understand the user, solve the real problem, build carefully and care about the result.
Read my story05Selected technology
The tools change. The thinking matters more.
Modern web
- Next.js
- React
- TypeScript
- JavaScript
- Tailwind CSS
- HTML
- CSS
WordPress
- PHP
- ACF
- Custom Post Types
- REST APIs
- WooCommerce
- Elementor
Infrastructure
- Cloudflare
- Vercel
- WP Engine
- Linux / VPS
- Git
- Web Performance
Design
- UI / UX
- Typography
- Responsive Design
- Visual Systems
- Adobe Creative Cloud
06Insights
Things I’ve learned building for the web.
Notes on development, design, performance and maintaining real websites for real organizations.
01020304
View all insights Performance · 6 min
Performance Is Design
Why speed, stability and thoughtful engineering are part of the user experience.
Case notes · 8 min
One Spreadsheet. Five Websites. One Source of Truth.
How a location widget became a better way to maintain shared information.
Development · 7 min
Why I Still Like WordPress—and Why I’m Building More With Next.js
Two very different tools that solve different kinds of problems.
Perspective · 5 min
What 26 Years of Building Websites Has Taught Me
The technologies changed. Most of the important lessons didn’t.
Have an interesting problem?
Good work starts with caring about the outcome.
I like building things. I like figuring things out. And I genuinely enjoy being the person someone can come to when a difficult web problem needs a thoughtful answer.
Let’s talk